What just shipped.

You can now plan, launch, and manage paid campaigns on Meta, Google, and TikTok directly from inside Omesta. No tab-juggling between three Ads Managers, no copy-pasting creative briefs, no rebuilding the same audience three times.

What's in the box

• Unified launcher. One form to spin up a live or paused campaign on any of the three platforms, with the same creative + audience inputs.
• Drill-down inside Campaigns. Performance, demographics, and call-tracking views now live as inner tabs on the active platform, no more modal stack to lose your place in.
• Strategist co-pilot. The Omesta AI ad strategist drafts the structure, the targeting, and the creative angles for you, citing the awareness-stage and channel-fit reasoning behind each call. On Scale, it can apply the recommendations on a schedule.
• Account header that follows you. Switching between accounts/brands updates every drill-down on the page in one click, built for agencies and operators running multiple Stripe + ad accounts.

Plan availability

• Growth ($599): launch live or paused campaigns on Meta + Google, apply ad strategist moves with one click.
• Scale ($1,299): adds TikTok, multi-account / multi-brand management, and Autopilot-applied ad recommendations.

Connect your platforms in Integrations, then head to Campaigns to launch. If you don't have ad accounts wired up yet, the strategist still works against any account you connect later, your historical data and merchant economics carry over.

Ask Omesta is the conversational layer over your live account. Type a question, get an answer grounded in your Meta, Google, TikTok, and Stripe data, not a generic GPT response, not a dashboard you have to interpret yourself.

Things merchants are already asking it

• "Why did ROAS drop on Meta this week?" → it pulls last 14 days, groups by campaign and audience, points at the specific ad set that tanked, and shows the swing in CPM vs CTR vs CVR.
• "Which refund reasons are growing?" → it segments your Stripe refunds by category and shows the ones trending up week-over-week.
• "Should I scale the new TOF audience?" → it checks spend, frequency, and incremental CPA against your target CPA before answering.
• "What's my churn risk this month?" → it grades active subscriptions on payback, payment-method age, and recent decline history.

How it's different

• Grounded in your data. Every answer cites the campaigns, ad sets, transactions, or autopilot actions it pulled from.
• Aware of your economics. If you've set target CPA, AOV, contribution margin, or payback months in your account, Omesta judges performance against your targets, not against generic platform averages.
• Action-ready. Where there's a clear move, it offers to apply it through Autopilot rather than leaving you with another to-do.

Available on the Scale ($1,299) plan as part of the Priority Autopilot tier. Open it from the sidebar → Ask Omesta.

Autopilot is live. Omesta no longer just tells you what to fix, on Growth and Scale, it can now act for you.

What runs on autopilot

• Failed-payment recovery. Smart retries on the schedule that issuer behavior actually rewards (not the lazy 3/5/7 default), branded dunning emails written in your tone, and an SMS fallback when email goes silent.
• Ad-leak fixes. When Omesta finds a duplicated audience, a dead creative bleeding budget, or a placement that's burning spend with zero conversions, it can pause, reallocate, or ring-fence the budget, automatically.
• Always-on guardrails. A monthly action cap per plan and a configurable preview window on every Autopilot move (defaults to 6 hours, adjustable up to 72). Nothing irreversible happens without you having a chance to reject it.

Cadence by plan

• Starter ($249): evaluates daily, up to 5 actions per month.
• Growth ($599): evaluates every 6 hours, up to 50 actions per month.
• Scale ($1,299): evaluates hourly, no monthly cap.

Turn it on from Settings → Autopilot. The master switch defaults off, we don't touch your Stripe or ad accounts until you flip it.

Recovery on Autopilot has been pulling roughly 72% of failed-payment revenue back for our pilot merchants. Most of them set it once and never log into the dunning tab again.